JNR insights
Perspectives on public relations, communications and the relationships that help brands move forward.
March 1, 2026
Here is something I have seen play out dozens of times across industries: a company delivers outstanding results, earns rave reviews from clients, and still struggles to grow. The team is exceptional. The service is top-
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February 26, 2026
When business owners think about public relations, their minds usually go straight to media coverage, brand awareness, and customer acquisition. Those are all important outcomes. But there is one powerful benefit of grea
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February 20, 2026
Every business leader I talk to asks the same question at some point: “What’s going to keep our competitors from just copying what we do?”
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February 20, 2026
I recently sat down with a medical device executive who had just received FDA clearance for an innovative aesthetic technology. He was excited, his team was celebrating, and he was ready to "get the PR machine going."
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February 15, 2026
PR Is Not What You Think It Is: The Truth Behind Effective Communications
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February 15, 2026
Something fascinating is happening in the medical aesthetics industry right now, and if you run a MedSpa, you need to pay attention.
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February 9, 2026
Silence Is Not a Strategy. It Is a Vacuum.
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February 2, 2026
In nearly 30 years of public relations, I have sat in the room while executives prepared for interviews. I have watched from behind the camera as clients faced tough questions. I have celebrated when coverage exceeded ex
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February 1, 2026
People often ask me what a typical day looks like at JNR Communications. I think they expect to hear about press releases, media lists, and pitch templates. And yes, those things are part of what we do. But when I descri
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January 24, 2026
In an era where AI can draft press releases in seconds, and automation tools promise to scale your media outreach overnight, something unexpected is happening. The medical aesthetics practices and beauty brands earning t
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January 19, 2026
The way your potential customers find you is changing faster than most businesses realize.
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January 19, 2026
One of the most common questions I hear from business owners considering PR is deceptively simple: "What's the return on investment?"
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